Project Overview
The project focused on shaping a visual direction that could adapt to the diversity of AndXplore’s outdoor experiences while maintaining a strong, recognizable character. The identity was crafted to feel grounded, functional, and confident, designed to perform across platforms and environments, and to reflect AndXplore’s expertise, reliability, and deep connection to the mountains of Andorra.

Project Showcase
The work involved managing and producing a cohesive set of brand assets for social media, the website, and commercial materials. All outputs were designed to align with the established brand identity while refining its visual language and ensuring consistency across platforms. The goal was to support the brand’s expansion with clear, adaptable, and design-led assets that reinforce recognition and professionalism.

The hidden gem of Pyreness